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Mt. Everest is the ultimate grind for this Roseville climber
Friday Mar 25 2011
Rick Hitch doesn’t have a fear of heights, but he isn’t particularly fond of heights, either.But when he was supposed to be focused on deer hunting, his attention was d ...
Missing skier found dead at Sugar Bowl
Tuesday Mar 22 2011
A skier reported missing Monday at Sugar Bowl resort in Norden was found dead on the slopes Tuesday morning. Sugar Bowl Ski Patrol, working in conjunction with the Placer County S ...
Timely snowstorms have made this a season to remember for Tahoe resorts
Thursday Mar 17 2011
In the advertising world, identifying the appropriate product and developing a marketing scheme behind it is standard procedure.In some respects, ski resorts are like any other bus ...
Hot on the hill
Tuesday Jan 25 2011
SUGAR BOWL – Placer High School’s ski team tasted sweet victory in the slalom Monday. The men’s and women’s varsity teams cruised down Christmas Tree Run to four top-10 f ...
Plenty of white stuff brings an infusion of green to resort coffers
Wednesday Jan 05 2011
Record-breaking snowfall in the Sierra captivated an influx of snow-sport enthusiasts this holiday season, while boosting profits for ski resorts. Locals traveled to North and Sout ...
Wild weather forecast for local area
Tuesday Dec 28 2010
Another storm is sweeping through the foothills, and residents can expect lots of fresh snow to play in over the weekend. According to Angus Barkhuff, a forecaster with the Nationa ...
More snowfall means more visitors to resorts
Tuesday Nov 30 2010
By most accounts, the ski season was a dramatic success a year ago for Lake Tahoe and other California resorts. According to statistics compiled by the California Travel & Tou ...
Hefty snowpack brings crowds to Sierra over holiday weekend
Monday Nov 29 2010
People were not only shopping in droves this weekend — they were skiing, too. “It was probably one of biggest Thanksgiving holiday periods we’ve had in the last decade — s ...
Sierra resorts see banner season
Saturday Mar 20 2010
With the arrival of spring, the end of ski season is just weeks away. Resorts will be closing on a high note, according to Andy Chapman, director of tourism for the North Lake ...
Rahlves’ rapid recuperation
Tuesday Feb 16 2010
NORDEN — A young fan on skis hollered across a crowded run at Sugar Bowl Resort Monday morning, expressing his admiration for U.S. Olympian Daron Rahlves. “You’re really coo ...
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